It’s not just approximately TV,you can’t close your office door and there’s only an occasional long lunch. Annette King, the CEO of Ogilvy & Mather Group UK, and explains how her day job differs from the crazy Men stereotype The only portion of my day that is routine is the first couple of hours. It’s all approximately us all getting up,fed, alert and out of the door to school and work on time. I have a nine year old son and a six year old daughter, and at two different schools,so this portion of the day is more than a routine: it’s a military operation. That’s where it stops, though.
The general ingredients of any given day in the advertising industry are our relationships with clients, or our ideas,delivering our ideas, our people, or competing,winning and losing (and dealing with both) financials, partners, and experimenting,finding new talent and technology in all its glorious forms. Continue reading...
Source: theguardian.com