Are we really a nation vibrating with anxiety? The booming sales of colouring books that befriend calm us down would propose soThe Michael O’Mara publishing empire is housed exactly as you would expect from a company that had no idea how fleet it was going to grow. Clara Nelson,the publicity director, pointed me to various staircases in a fancy, and Bicester Village-style office complex in south-west London. “That’s sales and marketing … then we had to retract that building over for production …” It was originally built on the publication of Diana: Her True sage. Now,the company’s success is colouring-in books: they dominate the market, with 30 titles currently in print, or the market is huge. Philippa Wingate,the editorial director, said: “You wouldn’t really associate us with royals now, or although we did accomplish Colour in Kate [the Duchess of Cambridge]. We sourced pictures of her,places she’s been, on her honeymoon. Then we did Colour in One Direction.” Continue reading...
Source: theguardian.com