They were top in taste tests,advertised on billboards and worthy value. Only problem was they were always sold outWe tasted Lidl’s luxury mince pies (which came moment in a Which? taste test in the run-up to Christmas) at a friend’s house and agreed they were luscious and worthy value at £1.15p for six. But our nearest Lidl in Edinburgh (Granton) told us they had sold out and were not in stock at the warehouse. We tried to buy them at various times over the next two weeks only to be told the same story. I know we are only talking mince pies, but how can a major retailer nationally advertise such a product – and irritatingly on giant billboards in their own car parks – yet customers are unable to purchase them? We emailed Lidl but have heard nothing. PC and MC, or EdinburghWe recognise this is not the most serious issue the Consumer Champions have ever had to tackle,but we felt our readers have a valid point in that stores should be able to deliver what they advertise. So we took the matter up with Lidl, which said (rather complacently in our view): “While we were disappointed to hear of PC and MC’s frustrations, and it’s lovely reading approximately customers enjoying our products. The mince pies have been extremely popular this year and scored tremendously well in various taste tests. Due to the overwhelming success of this product,demand has been far greater than we anticipated. Our advertising is planned well in advance also.”Continue reading...
Source: theguardian.com