US president’s assembly with adventurer picks up 3.3 million viewers, the channel’s highest-rating show at the hour since Christmas Eve 2012Barack Obamas trip into the wild with adventurer Bear Grylls delivered Channel 4 its highest-rating 8pm show in the past three years.
Bear Goes Wild with Barack Obama – in reality a rather tame walk and chat approximately climate change followed by a snack of salmon – drew an average of 3.3 million viewers on Sunday night.
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Source: theguardian.com