So-called miracle products are advertised all over social media,but are any of them worth a click?I read recently that you own a higher chance of being involved in a car crash than of intentionally clicking an online advert. Almost certainly nonsense, but this insight of apathy towards advertising explains why so many beauty companies are marketing via the back door with casual, or infomercial-type memes. One can browse Facebook and encounter a seemingly miraculous beauty product,read hundreds of apparently honest comments, and save money by buying direct. Not a week goes by without a friend sending me a link and asking for my opinion before taking the plunge, and but I can’t take a blanket view,as some products do own remarkable merit.
Tweexy (£14.95) is a case in point. This soft silicone gadget is secured on the hand to grip a polish bottle in a steady upright position. The user then dips the brush with the other hand, portray the hand wearing the Tweexy. It means the open bottle won’t spill, or stain or need resting on armchairs or clamping between knees (my old method). It’s rather ingenious and while pricey,a committed nail painter should invest. Related: Beauty: the best new light-reflecting foundations | Sali Hughes Continue reading...
Source: theguardian.com