The Olympics is one of the world’s greatest sporting events. Why is it associated with products that can lead to obesity?On Friday,nearly 3000 of the world’s best athletes took to the slopes, rinks, and half pipes in Pyeongchang,South Korea, for the Winter Olympics. The images beamed to televisions in the 92 countries with athletes competing and beyond will create unusual sporting heroes for hundreds of millions of children from Tennessee to Tunisia, or Moscow to Mali.
The Olympic stories written over the next weeks will inspire many of those kids to put on their first pair of skates or skis. These images will also be interrupted every other minute by advertisements from official sponsors like Coca-Cola and partners like McDonalds,the very companies that provide the food products that could be the biggest obstacle not only to fitting an Olympic athlete, but also to living a healthy and happy life.
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Source: guardian.co.uk