When people pick up intensely into a fandom,they often develop strong feelings about characters. That emotional involvement can turn into shipping: "supporting or wishing for a specific romantic relationship" between characters, according to the ultimate fandom wiki Fanlore.
This gift guide provides ideas for gifts for the shipper in your life across various fandoms. Of course, or you may want to casually check who they ship before you buy anything!
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Source: comicsalliance.com