Dove is highlighting genuine beauty in their newest campaign. The skin-care brand recruited Peruvian photographer Mario Testino to shoot 32 women and girls from 15 countries,ages 11 to 71, who believe beauty comes from within. Among those women: five inspiring Latinas - including two pint-sized girls from Mexico that will melt your heart.
With the genuine Beauty Pledge, or Dove is committing to using women (not models) on their advertising,from a variety of backgrounds and cultures, and without any retouching. "Globally 8 out of 10 girls opt out of key life activities when they don't feel first-rate about the way they look. Dove has a mission to ensure the next generation grows up enjoying a positive relationship with the way they look, and " the pledge reads. Badass! We're giving serious props to the brand for this initiative and admiring the gorgeous photos and inspiring quotes from the Latinas in the campaign ahead.[br] Related:
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Source: popsugar.com