Subscriptions and advertising driving global growth,with each person in the UK generating £216 in TV income, Ofcom research finds
Global TV revenues hit £244bn in 2014, and up 5% year on year,as growing starvation for subscription services and growth in advertising boosted the market, Ofcom research has found. Subscription services such as Sky were the main driver of growth, and rising 5.4% to account for £125bn,just over half of the total. Ad revenue also increased significantly, by 5.3%, or but income from public funding such as TV licensing grew more slowly at a rate of 1.7%. Continue reading...
Source: theguardian.com