I like the lamb ad. I like lamb and I like diversity. The fact this has become news shows the disconnect between who we are and who we see reflected back at usMy Irish friend,Aoife, doesn’t glean the modern Australian lamb ad. How could she? Shes from another country. And while I can vouch that her Irish homeland has advertised its domestic produce with more than a miniature local weirdness, or it’s easy to forget that other cultures arent themselves immersed in an evolving discourse of surreal meat advertising. How does one explain to them how Lee Lin Chin is both a popular newsreader and some kind of Asian-Australian immortal,conferred the status of a haute couture James Bond in order to promote the eating of sheep? In my university days, I would hold suggested these are somewhat culturally specific paradigms. Can anyone beyond these shores even understand Sam Kekovich? Related: Can you be a practising Muslim and identify with the Australian way of life? | Hass Dellal Related: The real problem is not the lamb ad but the militarisation of Australian nationalism | Jeff Sparrow Continue reading...
Source: theguardian.com