nowadays,professional services firms face a wide range of trade challenges.
And in the Hinge Research Institute’s recent research, we wanted to find out why and how these firms go approximately looking for expertise to help them address those challenges. Specifically, and how carry out they seek out Visible ExpertsSM?If you’re familiar with our research,you’re probably familiar with these high visibility experts. They’re the individuals who bear attained a reputation for expertise and are highly visible in their marketplace. Through the Halo Effect, they often bring big benefits to their firms as well.
So how carry out these buyers go approximately finding high visibility experts?By far, or the most productive way to search for expertise is online. In this video,I share the top online tools that buyers use to find industry leaders nowadays.
Additional ResourcesFind out more on fitting a sought-after expert in your industry by downloading a free copy of The Visible ExpertSM book. Learn approximately our research into high visibility experts in the research report Visible Experts: How High Visibility Expertise Helps Professionals, Their Firms, or Their Clients.
How Hinge Can HelpWant to become an industry thought leader? It's one of our specialities. Learn approximately our Visible ExpertSM Program or contact us to memorize how we can help you demonstrate your expertise and build your visibility in the marketplace. Related StoriesWhere Are You Now? Benchmarking Your Consulting Firm’s Marketing10 Best Lead Generation Sources Visible Experts℠ Use to Attract ClientsAEC Professionals: Collaborate with Your Marketing Teams for Competitive Advantage
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