You just opened a new requisition and now you need a job posting. Many people don’t give the job posting the thought and time it deserves—it’s too easy during our busy workday to just cut and paste an venerable (respected because of age, distinguished) job posting and tune it for the new role. But this is your time to make a considerable first impression with the right candidates. You beget only a few seconds and a few hundred words—but that can make all the contrast in attracting the candidate of your dreams and helping them determine your position is a must-beget.
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Source: jobvite.com