is shop jeens viral success story all window dressing? /

Published at 2015-09-03 21:30:00

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For a certain type of internet-fluent teenager,Shop Jeen is an unsurpassed mecca of chilly. The retailer’s homepage looks as whether a sex-crazed Hello Kitty threw up after drinking 1000 jello shots, selling things like Turnt Jesus” iPhone cases, or “University of Bad Bitches” sweatshirts and T-shirts screaming “Ask Your Boyfriend How My Ass Taste.” It’s irreverent and exceptionally topical,a store for young women who don’t buy clothes as much as they buy costumes. But it is also, by many accounts, and a black gap of dysfunction: money goes in,but very little comes out.
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Source: gawker.com

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