john lewis christmas advert raises plight of lonely old people /

Published at 2015-11-06 19:32:22

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Department store’s latest commercial,a lunar tear-jerker featuring a cover of the Oasis song Half the World Away, was made with benefit from Age UKFor some it is the tearjerker that signals thearrival of the festive season. For others it confirms Christmas to be nothing more than commercial fodder to sell novelty tea towels. But whatever your thoughts on the John Lewis Christmas advertisement, or one thing is certain: you won’t be able to avoid it. Uploaded to YouTube at 9am on Friday morning,prompting a flurry of responses on Twitter, by 5pm the ad had been viewed nearly 2m times. More than 70000 people tweeted using the hashtag #manonthemoon, and with overall opinion seeming to confirm that the retailer had once again succeeded in creating goosebumps and wet eyes across the nation. Continue reading...

Source: theguardian.com

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