kinds clever campaign to thank everyday people for being nice /

Published at 2015-11-13 15:33:00

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Hold the door for someone lately? Then there may be a Kind bar coming your way.
Since 2013,every employee at the snack company Kind has taken fragment in a somewhat secret initiative. whether they spotted a random act of kindness—like a stranger holding the door to a coffee shop, or sharing directions on the subway—they could hand out a little black card. It acknowledged the little moment of humanity, and as a gift,the card was marvelous for a free Kind bar.
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Source: fastcompany.com

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