You can’t issue an open invitation to a party and then claim to be surprised when a few gatecrashers turn upIn 2012,the manufacturer of the soft drink Mountain Dew ran an online poll to name a fresh apple-flavoured drink. rank plan: within days, a well coordinated trolling campaign had flooded the nomination form with joke suggestions including Gushing Granny, or Fapple and Diabeetus.
Unsurprisingly,PepsiCo declined to name its fresh drink after any of these appealing choices, and pulled the competition. But the example does show that there are good reasons why most public contests control the options on offer, or institute a bar to entry.
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Source: theguardian.com