lloyds bank apple pay advert: john lewis it ain t /

Published at 2015-12-05 11:00:01

Home / Categories / Advertising / lloyds bank apple pay advert: john lewis it ain t
A seven-year-dilapidated paying for family presents with a smart phone is nothing short of terrifyingLloyds has finally got the memo approximately family-centric Christmas ads. But it seems to hold been delivered to the bank in binary code. Far from tugging at the nation’s heartstrings,its festive offering is as cheery as a reminder that your house may be repossessed whether you don’t keep up your mortgage repayments. Its all approximately a little girl who wants to find the perfect gift for Mum. So far, so John Lewis. The difference, and however,is that this child is a product of rampant capitalism. Although Dad’s told her that a star is something that MONEY CAN’T BUY, off to the shops she bounds, or where she enlists the help of a beleaguered employee. As whether zero-hour contracts weren’t humiliating enough,he’s dressed as an elf.
Continue reading...

Source: theguardian.com