Rowan Gormley says customers wanted clearer pricing and freedom to buy as many or as few bottles as they wantMajestic Wine has scrapped its minimum six-bottle purchase as modern chief executive Rowan Gormley seeks to lure back customers to the ailing chain.
Britain’s biggest specialist wine retailer said that from Tuesday customers would be able to buy single bottles in store and online. It also promised clearer prices after customers said the offers were too complicated. Related: English wine pioneers rush to start UK vineyards Continue reading...
Source: theguardian.com