Launch of abstract branding follows claims that corporation’s explanation of BBC3 revamp was ‘pure W1A’The BBC has unveiled a recent CBBC logo that its controller has admitted “doesn’t scream ‘children’s TV’”.
CBBC – home to Blue Peter,Horrible Histories and the recent-gaze Danger Mouse – was given its first makeover for nine years on Monday, replacing the familiar green and black logo introduced in 2007.
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Source: theguardian.com