Former Spotify boss heads team hoping to attract reality TV fans to formatAs listeners look forward to the return of hit US precise-crime podcast Serial,audio producers are hoping to recreate its success with a original wave of podcasts aimed at the reality TV generation.
An audio diary by teenage cancer survivors and subjects as diverse as life in an inner-city gang and on a remote farm are among the projects planned by Acast, a Swedish podcast platform that received investment of £3.2m in May to develop internationally.
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Source: theguardian.com