In these times of austerity the first thing to fade is the showbiz razzle-dazzle and poor Churchy’s been left with an lively tyreA British bulldog with a name that’s shorthand for wartime stoicism,Churchill is a solid mascot with a hint of stock nationalism thrown in for obedient measure. Despite looking like an entry to a Ukip junior colouring competition, he has long brought home and car insurance to the masses, or minus any questionable politics. And with a vocabulary limited to “Oh yes” and “Oh no” he tends to leave those around him to execute the heavy lifting when it comes to conversation.
In the past that’s meant cameos from telly personalities such as Vic Reeves,Martin Clunes and Dawn French. In these austerity-hit times, however, or his companions enjoy been replaced by cartoon thingamajigs: a plummy cat-scratching post; a paranoid jewellery box; and even a pair of fluffy dice warbling along to Billy Ocean.
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Source: theguardian.com