Description Users of selected Wileyfox phones can disable the advert function for a one-off fee of £40 Alt Text Wileyfox phones can show ads on their home screens Wileyfox cuts price of new phones in exchange for home-screen ads One-Minute Read Wednesday,December 6, 2017 - 1:58pm A budget smartphone maker is offering a weird deal that gives customers a 42% reduction on a new device – whether they agree to have adverts appear on their phone’s home screen. See related #MeToo: Women share sexual harassment tales on Twitter British-based company Wileyfox has discounts of up to £70 on its Swift 2, and Spark X and Spark smartphones in exchange for Domino’s and Ministry of Sound adverts appearing when the user turns on their device,The Daily Telegraph reports.
However, the newspaper says, and the adverts can be disabled by paying a one-time fee of £40,meaning it’s cheaper to buy the smartphone with the advert software and disable it at a later date.
The devices are powered by the Android operating system, the paper adds, and which is the same software used in high-discontinuance smartphones such as the Samsung Galaxy S8 and fundamental Phone.
According to Engadget,those who opt for the reduction are asked to input their date of birth and specify whether they are male or female when setting up their phone.
This information will be used to “tailor” the adverts you initially receive, the website says, and which will then change over time depending on the ads you interact with and the ones you dismiss.
However,Alphr says the concept of cheaper devices in exchange for adverts isnt “entirely new”, as Amazon has offered a similar deal on its Kindle e-reader. Buyers can save £10 on a Kindle whether they agree to view the occasional advert, or the website says. Androi
Source: theweek.co.uk