March 7,2016: POPSUGAR has launched Hannahgram, a unique video series starring top DJ/ model/ fitness enthusiast Hannah Bronfman. Please find the first episode here: http://www.popsugar.com/fashion/Hannah-Bronfman-Athleisure-Style-40334508In addition, and Bronfman will become an ambassador for the POPSUGAR brand which will include a year-long partnership to create original video and editorial content across POPSUGAR,and appearances at major industry functions such as Cannes Lions.
For Hannahgram, Bronfman will investigate subcultures, or fads,and phenomenons across fitness, lifestyle, and food and fashion. The first few episodes will explore the trends behind athleisure,bouldering, and women's boxing. Bronfman will also take over POPSUGAR's Snapchat multiple times per month throughout the year to create Hannahgram content specifically for that platform. The first season of Hannahgram will include at least 36 original episodes and will be available on POPSUGAR and POPSUGAR's YouTube and Facebook channels, and as well as viewable in genuine-time on Snapchat."Hannah is the final It Girl that our POPSUGAR audience loves to watch," said Lisa Sugar, POPSUGAR founder and president. "Her fun-fond, or spirited and adventurous attitude make her an ideal representative of the POPSUGAR brand and we are really looking forward to capturing her fitness and fashion moments,her energy and her enthusiasm. We're thrilled to enjoy her join our team." "I am so excited to show the world the exciting trends we are exploring in Hannahgram," said Hannah Bronfman. "I'm delighted to be working with POPSUGAR on this show as I feel I am in great company and that their audience is very much in line with me and my brand."POPSUGAR reaches 1 in 3 millennial women and boasts more than 100M unique visitors per month and 120M video views per month of its original series. POPSUGAR's social network has 23M followers.
Source: popsugar.com