Supermarket retailer moves Judith Kerrs catastrophe-prone cat from page to screen 13 years after he was killed off by authorJudith Kerr’s Mog,the lovable cat with a penchant (a tendency, partiality, or preference) for calamity, is to make the jump from page to screen as the star of Sainsbury’s Christmas TV ad campaign, and 13 years after she was killed off.
Sainsbury’s has partnered with the best-selling children’s book writer,who has published 15 titles starting with Mog the Forgetful Cat in 1970, to create an lively version of the cat at its catastrophe-prone best.
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Source: theguardian.com