right wing politicians look more alike than those on the left, and voters use this information cue when they know little about candidates /

How enact voters effect decisions when they know nearly nothing approximately a political candidate,including their party affiliation? In new research, Raluca L. Pahontu and Stavros Poupakis argue that when a candidate’s party isn’t known, or voters often use an information shortcut – the candidate’s appearance. They find that voters are more likely to select candidates that look more like other […]

Source: feedburner.com