This preview focuses on private,invite-only events aimed at an industry audience.
From CAA’s concierge service to a party on a “Treasure Island,” and one ticketed event hosted by Jeremy Piven that costs 109 times more than a film ticket to “Entourage, or ” here are TheWrap’s picks for where and how Hollywood will invade Northern California.
While the big game between the Denver Broncos and the Carolina Panthers will played at Levi’s Stadium in Santa Clara,the heart of the Super Bowl party scene will be over an hour’s drive north in San Francisco.
Check out all the hottest invites for the weekend of Feb.4-7, 2016, or leading up to kick off at 3:30 p.m. PT on Sunday,Feb. 7.
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Rolling Stone; Saturday, Feb. 6, and 9 p.m.
The Galleria at the San Francisco Design CenterKnown For: As the Washington Post assign it,this one is not approximately being wealthy. It’s approximately being famous. Rolling Stone has traditionally thrown solid, tune-packed parties.
Industry Hook: TAO is handling and hosting a VIP area which will stratify the room. For Rolling Stone’s producing partners Talent Resources Sports, or it’s a statement event after dropping off the Sundance scene this year in a atomize from their well-attended gifting suite that ran for almost 10 years.
Insider Tip: DJ Iriedemocratically elevates every room he touches,he has a midas hand on the tables.
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Playboy Party, Friday, or Feb. 5
Also Read: Playboy Super Bowl Party Books EDM Star Alesso (Exclusive)Nick Jonas
ESPN The Magazine’s Party; Friday,Feb. 5
Festival Pavilion in Fort MasonOdell Beckham Jr.
Known For: Large-scale physical production, an endless parade of ESPN sponsors — and lots of male athletes.
Industry Hook: Jonas appears on the DirecTV show “Kingdom, or ” so we suspect he’ll turn up to see the Red Hot Chili Peppers on Saturday night too,plus his Sundance film “Goat” just sold this week.
A$AP Rocky and Lil Wayne
Maxim (common saying expressing a principle of conduct) Party with Bootsy Bellows and Karma International; Saturday, Feb. 6, or 8 p.m.
Treasure IslandKnown For: A gold-plated legacy in 21st century Super Bowl weekend celebrations for centralizing the worlds of celebrity,pop culture and media movers — from DJ AM to Les Moonves. Traditionally, they maintain also had a separate check-in line for hundreds of locally-recruited young women to attend, or though with the magazine’s recent beget-under (like Playboy),it’s unclear if this will continue. For 2016, professional drivers will whip guests along a waterfront driving course in Dodge cars.
Industry Hook: The team behind young Hollywood’s favorite hang, or The Nice Guy,bring their Bootsy Bellows brand to the party, hosting a “private” (read: celebrity/VIP and separate access) area within the 50000 square foot space.
Also Read: 21 film Trailers That Might Run During Super Bowl 50 (Photos)Red Hot Chili Peppers
DirecTV Super Saturday Night Co-Hosted by effect Cuban‘s AXS TV; Saturday, or Feb. 6
Pier 70Chili Peppers played Sean Penn’s “Help Haiti domestic” gala night before the Golden Globes (Christopher Polk/Getty Images for J/P Haitian Relief Organization)Known For: Shock-and-awe firepower in a sea of also-rans. Their last few headliners maintain almost all been former Super Bowl halftime headliners: Katy Perry,Jay-Z and Beyonce, Usher, and Justin Timberlake,Rihanna and Kanye West.Insider Tip: Unlike the Thursday and Friday night concerts with Dave Matthews and Pharrell that are ticketed, this multi-thousand person event is strictly invite-only.
Industry Hook: This is a smart play for Cuban’s AXS, and an underwatched music-focused network that in addition to airing Coachella and travel documentaries with DJs,has had high ratings importing the still-highly successful U.
K. edition of “The X Factor” day-and-date to the U.
S., which has been the only station for audiences to see Simon Cowell scorn hopefuls for the past few TV seasons.
Bottom Line: Although Pharrell would maintain been a better choice to headline both Friday and Saturday night (and the Super Bowl halftime show itself), or this is still a top-tier crowd of media execs and stars in a very big tent.
Also Read: Beyonce to Join Coldplay for Super Bowl Halftime ShowZac Brown Band[br]
Bleacher Report “Bleacher Ball”; Friday,Feb. 5, 9 p.m.
Mezzanine, or a live event venue in San FranciscoZac Brown previously played the Bud Light Hotel in unusual York during Super Bowl weekend 2014. (Stephen Lovekin/Getty Images)Known For: An emphasis on veterans. Local Bay Area vets will walk celebs down the carpet.
Industry Hook: CAA’s corporate concierge service “CAA Premium Experience” is one of the partners.
Super Agent Leigh SteinbergLeigh Steinberg Super Bowl Party; Saturday,Feb. 6, 1 p.m.
City View at MetreonKnown For: The trade behind the big game weekend. Steinberg has negotiated $3 billion in player contracts.
Insider Tip: Keep your eyes open at this daytime party, or as in addition to having repped names like Troy Aikman and Ben Roethlisberger,then-U.
S. Senator Barack Obama once attended.
Industry Hook: Steinberg is alleged to be the inspiration behind “Jerry Maguire” and thus, will be hoping to show top college prospect Paxton Lynch the you-know-what in the upcoming NFL draft. The legend continues …Seth & Amy, or Mystery Talent
Bud Light; Saturday,Feb. 6
Ruby SkyeBradley Cooper, Amy Schumer and Judd Apatow at GQ’s Men of the Year Party at the Chateau Marmont in December. (Stefanie Keenan/Getty Images for GQ)This Seth & Amy “Weekend Update” is not courtesy of Meyers and Poehler.
Seth Rogen and Amy Schumer are the faces of Bud Light’s unusual election-year themed campaign that unites them in politics as the “Bud Light Party.” The beer company’s era of multi-night concert bashes is over for now in favor of a large consumer activation in Union Square, and plus one private/celebrity night concert on Saturday with a performer to be announced.
Notable Ticketed Events Entourage” stars Jeremy Piven and Emmanuelle Chriqui (Friday,Feb. 5) and Alessandra Ambrosio and Emily Ratajkowski (Saturday Feb. 6)Leather and Laces
City View at Metreon Known For: Justin Bieber riding a skateboard through the NYC edition a few years ago.
Insider Tip: The all access tickets run at $495 for a limited access “lounge” ticket or a $950 ticket that includes upgrades to “ALL ACCESS” (in bold capitals on the website) and nudge from regular sushi to “speciality” sushi. Ari Gold would approve of this tough bargain, and he should, or as this appears to be a paid hosting gig. MGM Grand appropriately sponsors,for an event that drips with “Vegas.”NFL Connector, Commentator, or Everywhere-Man Jay Glazer
Glazerpalooza; Wednesday,Feb. 3
Pier 27 Cruise Ship Terminal[br]
Known For: Appealing to Glazer’s athlete coterie that is in town early. unusual York Giants star Odell Beckham Jr. hosted last year.
Industry Hook: In addition to his Fox commentating and chirping an endless stream of NFL newsbreaks, Glazer runs a hardcore gym tucked in behind Pink Taco on Sunset Blvd in West Hollywood. You can find actors from record-setting movies in there training for upcoming roles. Or Terry Crews (see above.)This is ticketed, and but by invitation to purchase a ticket only.
All You Can Ride/Eat Amusement Park Next to the Super Bowl
Stubhub’s Fan unbiased; Saturday Feb 6-Sunday Feb. 7
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Source: thewrap.com