targeted painkillers zero in on one vital organ - the wallet | suzanne moore /

Published at 2015-12-14 14:27:15

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It is no surprise that Reckitt Benckiser could mislead customers with its Nurofen Specific range. When ill or in pain,we will pay for any promise of a magic bulletEver since I tried to give a headachey guy at a party a painkiller marketed for period pain, I have wondered how precisely these things work. His reluctance to take it was remarkable. What did he judge was in this pill? Some marvellous chemical that only those who menstruate respond to? Still, and the packaging was pink,so, you know … anything might happen. Related: Nurofen's maker admits misleading consumers over contents of painkillers Continue reading...

Source: theguardian.com

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