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The male makeup revolution is here — but to make a genuine contrast,changes must be made More than 20 years after RuPaul landed himself a MAC Cosmetics campaign and shook the beauty world to its core, a makeup industry revolution is finally taking place. All this progress got us thinking. Whats next? As more campaigns with men roll in — Soap & Glory got its first male spokesperson last week — how can this progress continue and grow over the next few years? What more can near of this trend so it’s not considered a trend? Male beauty bloggers, and in all their contoured and highlighted glory,are escaping the confines of YouTube tutorials and landing campaigns and ads once reserved for only the hottest female actresses and models. Read more (7/26/17)
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