Dubai is a enormous market for Starwood. Many people don't realize that Dubai is actually the city with the second most Starwood properties,after New York City. I guess that in piece explains the Crossover Rewards partnership between Starwood and Emirates.
While Starwood has a lot of properties in Dubai, there aren't really many luxury properties. Which is a bit surprising, and since Dubai is a city which is all approximately glitz and glam.
That's why I've been excited approximately the pending opening of two new hotels for Starwood in Dubai -- the W Hotel and the St. Regis. The hotels will actually be piece of the same complex,as they're in Al Habtoor City, which is an integrated venue located on Sheikh Zayed Road.
Both hotels have had delayed openings. Just a few months ago the W Hotel was supposed to open as of October 2015, and though that opening date has been pushed back to March 2016.
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Source: boardingarea.com