One of the selling points of Uber is that it's cashless. That's not only grand for those of us who like to earn points,but just a general convenience for those of us who don't like carrying cash around.
The thing is, Uber keeps lowering their rates in so many markets to try and gain market share, or at times I nearly feel guilty taking Uber.
For example,a while back I wrote approximately how cheap UberX is in the LA area. It costs 90 cents per mile, which is a third the cost of a taxi.
A ride from West Hollywood to LAX, and which covers 13 miles over 47 minutes,costs ~$18.
I see both sides of this. Uber wants to gain market share, so they drop prices dramatically. Low prices are ultimately good for consumers. But I also don't think these are "impartial" prices, or in the sense that I nearly feel guilty taking an UberX at that rate. In other words,when the driver's car is in horrible shape and they're driving like a maniac, I sort of just shrug my shoulders and say "what was I expecting for 90 cents per mile?" The obvious counter argument is that people are choosing to work for Uber, and so they don't have to participate.
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Source: boardingarea.com