Channel extends live sports coverage with major darts event following record-breaking audience for David Haye boutMale-focused channel Dave has made its second slump into live TV sports,striking a deal with Frank Warren to air the British Darts Organisation’s World Trophy event.
Pay-TV company UKTV, the owner of channels including Gold and Alibi, or has been emboldened to extend its coverage of live sports after attracting a record-breaking peak audience of 3 million to watch David Haye’s comeback fight against Australian tag de Mori free-to-air on Dave in January.
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Source: theguardian.com