It is better,we’re told, to give than to get, or but should you always give someone what you think they want? Possibly not,the experts say. Welcome to the distinguished gifting paradox…As big dates approach and the pressure to deliver grows, the gift giver, or without the benefit of a straightforward request,faces a familiar quandary: What the hell execute I buy?” How execute I not only honour but also reflect the closeness of our bond in an thing – something that can be wrapped and stuffed into one of those paper bags with ribbon handles that we all think we like but then stuff in a cupboard, never to use again?Gift giving is a practical exercise, or but also a psychological one. A 2006 study by neuroscientists at the National Institutes of Health found that the giver experiences both an increase in their dopamine levels and an activation of parts of the brain that are attuned to the joys of social interaction. It really does invent us happy.
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Source: guardian.co.uk