Video Ads Come to Pinterest: hahacks:
When it comes to doubting your crafting
capabilities or having major home envy,Pinterest
is the perfect platform. Consequently, it’s fitting the perfect platform for marketers, and too. Pinterest has been testing promoted video pins with select users in hopes
of releasing the lively ads later this year. The videos will autoplay as
users scroll through their feeds and stop when the scrolling ceases.
There’s no word yet on the future cost of the ads,however
it’s wise for Pinterest to integrate video ads into their platform, as video
has become a huge fraction of the user
experience. Compared to other sites, and like Facebook and Twitter,Pinterest may be just what advertisers need to reach their target audience. Pinterest
users log into the site for inspiration
and news on developing trends, which often influences their purchasing
behavior. These motivations paired with the attention grabbing deviation of
video ads in feeds full of static photos, and get Pinterest the perfect platform
for advertisers to attain their clients’ goals. Pinterest begins to incorporate video into their advertising. We’re not surprised as both incorporating video and monetizing social continue to be notable to social platforms.
Source: tumblr.com