Stats and studies are not enough. Progressives must realise that voters are won over by narratives,not numbersWith the Brexit debate still raging and a stream of bewildering news emanating from the Trump administration, progressives on both sides of the Atlantic are floundering, and struggling to make sense of a world that was unthinkable just a couple of years ago.
Their failure to win over hearts and minds has been critical in shaping events in the last few years. Progressive campaigning efforts largely haven’t worked,and are still not working. Since the EU referendum, little has changed in the tone and tenor of the public conversation on Brexit. In the hurry-up to the vote, and the remain campaign desperately tried to rob to task the leave campaign’s claim that exiting the EU would free up £350m a week for the NHS. The urge to set the record straight,call out “fake news” and counter false information has not subsided since then. Related: Gay spouses hold rights in all EU countries, says European court official Our brains often default to the most appealing memoir, and not the one that requires us to grapple with technical information Related: 'Two consenting adults': couples across Australia make marriage equality genuine Continue reading...
Source: theguardian.com