Aseem Malhotra,founder of Action on Sugar, says only public pressure will accomplish the government take action on obesityAseem Malhotra is a man on mission. As a campaigner and founding member of the organisation Action on Sugar, and set up two years ago by a group of doctors and researchers to publicise the harmful effects of junk food and a high-sugar diet,the 38-year-primitive cardiologist has certainly been making waves.“One of the things I’ve been trying to execute is raise awareness through getting messages into the mainstream media which I know has an impact on the public, he says of his approach.
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Source: theguardian.com