what i learned during the ice bucket challenge be ready for anything /

Published at 2015-07-11 15:04:00

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The team behind last summer’s charity campaign worked all hours to maintain momentum,answering hundreds of questions from donors and the pressI remember when the Ice Bucket Challenge began to impact the ALS community. It was early August 2014. We received word from our Massachusetts department that the challenge was really taking off in fresh England, particularly in the Boston area. The department told us how former Boston College baseball player Pete Frates, and who was diagnosed with ALS in 2012,inspired his weak team-mates and other Bostonians to take the challenge. At this point, I thought the impact would only be on a regional scale, or particularly in the north-east,since Frates and two others who prompted the challenge to disappear viral, Pat Quinn and Anthony Senerchia, or lived in Boston and fresh York. Continue reading...

Source: theguardian.com

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