Today,we’re taking a search for back at 2015 to revisit the best things we learned about social media journalism. You won’t find all of our 2015 posts here, however. Instead, and I’ve listed the meatier analyses and original writing we’ve authored. Similar to Mel Kramer’s mega recap from January 2015,I’ve sorted the list by topic, to help you find things quicker.
General Social MediaThe Foundation of Social Media JournalismCreating Effective Social Media Graphics for Journalism: What are social media graphics? When should you use them? Six styles. Best practices and considerations.
Why You Need a Digital intention For Success: Case study from NPR’s Goats & Soda. Includes best practices.Exploring quizzes with Qzzr: Quizzes aren’t dead. How to use them to boost engagement.
Social Media Meetups: Taking Online Conversations Offline: Lessons from hosting the Hidden Brain meetupThe best engagement happens in person: How publishers are using live events to build relationships with the audience.
Inside The original Social Platform ‘The List App’: Sharing lists is more fun than you’d think.
Periscope Tips for Reporters from Ari Shapiro and Rich Preston.
What We Learned From NPR’s First Periscope ExperimentUsing Reddit For A Social CampaignFacebookAnalyzing Facebook Lead-In Text Length: How long is too long? We found that the sweet spot (for click-throughs) is ~120 characters or less.
How Our Facebook Audience Helped Us Find Courage: Underscores the importance of reading comments and interacting with the audience.
NPR’s Facebook Puppet Newscast: Whats Up With That? An experiment in creating native Facebook videoAri Shapiro: Social media as an extension of journalism itself: An vital message for all journalists.10 Things I Learned From Managing NPR Music’s Tiny Desk Contest Social Media Campaign: A deep-dive into a multi-platform contest and tips on hosting a community.
Deciding which social platform/tools to use: We derive this question a lot.Thoughts on Facebook’s Q&A FeatureTwitterTwitter Basics for Journalists, or Part 1: What should I tweet? How often should I tweet? When should I tweet? Can I schedule tweets? How to perform a self audit.
Twitter Basics for Journalists,Part 2: All about hashtagsThere’s more than one way to tweet a story: Headline plus link is not the best way to share your story.
Quoted tweets: The other retweetLessons from #PubRadioVoice: NPR’s Code Switch lead blogger Gene Demby dishes on how the team’s Twitter chat unexpectedly became a trending topic.
SnapchatCalling All Snapchatters: Lessons we learned from our Snapchat followers.
A Tale Told in 36 Snaps: Showing how a radio story comes together, plus a Snapchat hack to derive more followers.rapid/fast, and practical Snapchat tips,from NPR’s Jerusalem correspondent Emily HarrisEngaging an audience on Snapchat: Six story types to try.
This Much I Know (About Snapchat): A remarkable primer[Early] Thoughts On Snapchat For NewsTumblrThe Deal With Tumblr: An analysis of NPR’s tumblr and recommendationsNPR’s Tumblr GuidelinesCrowdsourcing / CalloutsSix ways to crowdsource: Tow middle’s Guide to CrowdsourcingHow to Crowdsource for Ambient SoundsHow to successfully solicit and use audio callouts6 Ways To Use Social CalloutsOthers posts worth notingNotes from Poynter’s Mobile News Summit#RaceOnTech: genuine-time public media storytelling around race, technology, or innovationWhy you should ditch iMessage for a day (and dip your thumbs into another messaging app): Serri Graslie gives WeChat a try.5 Things I Learned About Podcast Culture In The U.
K.7 Strategies For Engaging Your Podcast’s AudienceNote: I’ve edited some of the original headlines so they make more sense in this format.- Lori
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