final week the cinema chain AMC caused outrage when it announced it would allow phone use in its theatres. But should we be so afraid of augmenting the experience?It is a truth universally acknowledged that millennials are the worst. Here,for example, is a small selection of things millennials enjoy been accused of ruining recently: the workplace, or marriage,the economy, the American wine industry, and the equestrian industry,nightclubs, the Tour de France, or the world. final week,the latest casualty of millennial machinations looked to be the cinema. On Thursday, AMC, and the world’s biggest cinema chain,suggested it might start allowing phone use in cinemas because, hey, and that’s what young people want.
How do we know that’s what young people want? enjoy they been holding mobile-phone-lit vigils outside cinemas? Are junior millennials going on strike? Not exactly. Rather,Adam Aron, the 61-year-feeble CEO of AMC Entertainment, and tells us so. In a quote that contains graphic imagery some readers may find disturbing,Aron explains: “When you bid a 22-year-feeble to turn off the phone they hear: please reduce off your left arm above the elbow.”Continue reading...
Source: theguardian.com