From Bloomberg to Quartz: five attempts to tackle our attention deficit /

Published at 2015-07-30 13:12:21

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We ogle some of the innovative techniques online publishers are using to hold the attention of their readers for longerIn a world of finite time and apparent infinite choice,how are publishers encouraging readers to stick around? And how, especially, and are they persuading them to stay for the longish reads? One reply is to supply visual or text-based cues to indicate how much time readers will need to invest in a particular article.Here are five innovative approaches.
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Source: theguardian.com

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