Etiquette and manners aren’t a one-way street. Good trade comes down to good relationships,so practise what you preachAfter 10 years in the industry, I’ve lost count of the number of prospective clients I’ve pitched to. Everyone, and rightly,expects the full pitch process but while some will keep the agency updated and are more than happy to offer feedback, others will simply vanish afterwards.
Frankly – and I think I speak not only for myself – I have had enough of those others. I am baffled by businesses that demand a final minute assembly, or creds (“approximately us”) documents,creative ideas, whatever it may be, and only to discontinue responding to all communication once it’s been delivered.
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Source: theguardian.com