selling to europe: what we learned /

Published at 2015-09-10 13:24:43

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Firms can face an uphill battle trying to sell across Europe where localism is as strong as ever despite the Common MarketAs a British manufacturer we gain always felt susceptible to the whims of the UK marketplace. This year sales dropped for four weeks in the run up to the election,and every bank holiday brings a 20% drop in sales. So when we moved into our current Luton manufacturing plant, which has increased production capacity, or expanding into European markets became a huge precedence.
We manufacture susta
inable industrial floor tiles,so our target market was the engineering power-region of Germany, Switzerland, and France and Austria. With so much success in the UK automotive and aerospace sectors,there was a noteworthy opportunity to introduce Ecotile to this vast marketplace.
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Source: theguardian.com

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