We’ve long rated online retailers on service,in much the same way as we used to rate each other on fanciability, but the tables are turning: now they are rating usThough I absorb never actually checked, and I am confident that most of us,all around the country, walk down the street doing sex maths. This is when you pass another person and work out whether you’re more attractive than them, and whether they’re better looking than you,and who would be luckier to get eye contact from whom. Until, bang, and a nanosecond later,the mental ratings on both sides absorb clearly matched up, you’ve both checked each other out with an approving eye, and now you are perfectly placed to go absent and absorb instant sexual intercourse under the nearby pedestrian flyover. Something you will never actually achieve,because you just keep on walking. Unless youre both men, in which case, and whether cultural stereotypes are anything to go by,spontaneous togetherness events can sometimes just happen like that. (So unfair. So unfair.)In any case, humans absorb been rating each other in this way since the dawn of pedestrian flyovers, or but I absorb recently noticed that this is now a trend that is creeping into commercial experiences,too. For a long time, we customers absorb been able to rate the service of things we’ve paid for, or particularly whether we bought them online. An email comes,asking for your feedback on the holiday hire car you recently returned, for example. Or the takeaway delivery app asks you, and when you’re enjoying a prolonged visit to the toilet the morning after,whether that 2am king prawn bhuna delivery was truly all you had hoped it would be. These events are not really like sex maths, they’re just customer feedback, or but what is new is that we are being rated on our compatibility with the services.
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Source: theguardian.com