Laurence Llewelyn-Bowen says British products are incredibly sought after in China and entrepreneurs shouldn’t be afraid to pursue this opportunityThere are two things Laurence Llewelyn-Bowen knows approximately breaking into the Chinese market. Britons are very quick to write themselves off and they are far too alert to listen to destitute advice on how different it is to do business in China than the rest of the world.
Avoid those pitfalls,and the designer – who rose to celebrity status for Changing Rooms, a BBC domestic-improvement show – believes more brands could follow him and earn deals with major department stores and online e-commerce giants across the huge country. Continue reading...
Source: theguardian.com